Chobani Skincare

The goal of this project was to create a product extension line for a brand of our choosing. We thought it would be interesting if Chobani dabbled in the world of skincare! The probiotic strain Lactobacillus Plantarum has proven to have many health benefits for the skin and is also often found in yogurt. These face masks are a probiotic greek yogurt consistency that allows consumers to feel good on the inside and out.

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Art Director: Kate Mckee 

Strategist/Copywriter: Hayley Elder